Kim Kardashian is reportedly planning for four new trademarks for North after videos on their joint TikTok channel have received millions of views.
Kim Kardashian, 42, is assisting her daughter North West, 9, in preparing for the launch of her own toy and skincare line. According to The Sun, the reality star filed for four trademarks in her mini me’s name on March 10, as she continues to plan for her four children to inherit her $1 billion empire. Her other three children include ex-husband Kanye West’s sons Saint, 7, and Psalm, 3, and daughter Chicago, 5.
Kim reportedly filed her first patent for “non-medicated skin preparations, skin moisturizers, skin lotions, skin creams, and skin cleansers.” According to the outlet, North’s beauty line will include “skin serums, facial oils, body oils, bath and shower gels, bubble bath, body powders, cosmetics, fragrances, hair care preparations,” among other things.
According to the second trademark, it is for “toy figures, doll accessories, dolls, drawing toys, infant toys, mechanical action toys, play sets for action figures, soft sculpture toys, bath toys,” among other things. “Children’s educational toys for developing fine motor and cognitive skills, musical toys, toy food, toy cookware, baby gyms, playground balls, and sports balls,” according to the toy company, will also be available.
North’s third trademark reportedly involves advertising services, and the fourth includes “entertainment in the nature of providing information in the fields of entertainment and pop culture via a global computer network.” Kim filed similar trademarks for North in 2019, but one of them also included a clothing line.
North isn’t the only child for whom Kim has registered a trademark. The SKIMS creator reportedly filed 12 in November for her youngest child, Psalm. The Sun reported that they included “probiotic supplements; nutritional supplements; vitamins; baby diapers; baby cloth diapers; anti-inflammatory ointments; baby food; infant formula.” She also filed for strollers, jewelry, clocks, baby carriers, furniture, textiles, clothing, toys, and advertising services.
