Threads, a social networking app competing with Twitter, has introduced a convenient feature allowing users to switch between multiple accounts without the need to log out. The announcement of this feature was made by the app, which is owned by Meta, on a recent Thursday.
To access this functionality on Threads’ mobile apps, users can simply long-press on the profile icon located in the bottom right corner. Once the long press is activated, users will have the option to tap on “Add profile” to create and switch to a new profile.
This update is particularly useful for users who want to seamlessly transition between their work and personal profiles. It’s worth noting that there is no specified limit on the number of accounts that can be added to this profile-switching feature, as per Adam Mosseri, the head of Instagram.
Interestingly, Threads introduced this profile feature on the same day that Facebook enabled users to create multiple personal profiles within the Blue app.
Threads has been actively adding new features to its platform, even more than three months after its initial launch. Recently, it began testing a full-text search feature in New Zealand and Australia. Furthermore, it globally launched the search functionality earlier this month.
In September, Threads unveiled additional features such as the ability to receive notifications for a specific post for 24 hours and the capability to quote posts on the web.
Notably, Threads’ competitors are also enhancing their offerings in the competitive landscape of social media. For instance, Mastodon introduced version 4.2, which includes improved search features for profiles and posts, automatic quick action suggestions in the search box, a new web interface with enhanced thread indicators and article previews, and a new Privacy and Reach settings tab.